Sage Taxi’s needed a completely new brand, website and online presence. Tony Togher had been operating as a taxi operator in the Killarney, Rathmore area for years but they needed a new brand refresh to match the exciting new direction his company was taking as they expanded.
Branding
Coming up with a new name was the first challenge we faced in this project. We advised the client on several suitable options before eventually agreeing on Sage Taxi’s. The beautiful new branding reflects the traditional Irish heritage of the area and the journeys taken as part of of the clients service. The branding was in partnership with the wonderfully talented Meave Quigley of Some Studio Graphic Design.
Responsive Website Design
This website was built to be fast and responsive for mobile traffic as primarily people are looking for a phone number to contact a taxi service quickly. However, we also had to balance this with larger job opportunities such as Corporate, Golf, Events and Airport drop off / pickups. Sage Taxis are a rapidly growing local company so their website needed to grow with them.